Demand generation specialist
Ageras, Denmark
Job Description
Do you know customers better than they know themselves? Can you make data-driven decisions and create compelling content?
Is funnel builder your middle name?
Then keep reading cause we might have just the right job for you.
The team
Joining our marketing team you will be supporting Billy and Salary and report to our Danish Head of Marketing. Your colleagues will be highly skilled marketing specialists, who all share a passion for driving and improving our lead-focused digital marketing efforts.
What will you do?
As a Demand Generation Specialist at Ageras, you will play a crucial role in developing and executing data-driven strategies to capture and nurture leads through content marketing.
You'll be responsible for creating impactful content tailored for various stages of the buyer's journey, collaborating with cross-functional teams to align content with brand messaging, and utilizing SEO best practices to enhance organic visibility and lead capture. Additionally, you'll be tasked with analyzing and reporting on demand generation performance metrics, providing valuable insights for optimisation.
Specifically, you’ll:
- Develop and execute data-driven demand generation strategies to effectively capture and nurture leads through content marketing.
- Create high-impact content tailored for various stages of the buyer's journey, including blog posts, articles, social media, email campaigns, PR and more.
- Collaborate closely with cross-functional teams to align content with brand messaging and demand generation objectives.
- Conduct thorough keyword research and employ SEO best practices to enhance organic visibility and lead capture.
- Analyze and report on demand generation performance metrics, providing actionable insights for optimisation.
- Stay updated on industry trends, best practices, and emerging technologies in demand generation and content marketing.
We would like you to have:
- A bachelor's degree in Marketing, Communications, Journalism, or a related field.
- 3+ years of proven experience in demand generation content marketing, showcasing successful lead generation campaigns.
- Strong writing, editing, and proofreading skills with impeccable attention to detail in both Danish and English.
- Proficiency in SEO and keyword research tools (e.g., Google Analytics, SEMrush, Moz).
- Familiarity with content management systems (e.g., WordPress, Drupal).
- Analytical mindset with the ability to derive insights from performance metrics.
- Excellent communication and interpersonal skills.
- Ability to independently manage multiple projects.
What do we offer
* A lot of responsibility and opportunities to develop.
* A team with an ambitious mission.
* A competitive salary.
* A great canteen, great events, and an annual conference for global teams.
* A centrally placed workplace with the best view in town over Tivoli.
* An open working atmosphere.
* Open, friendly and direct culture.
Who are we?
- 1M+ companies served
- 200K+ active users
- 5K+ accounting and bookkeeping partners
- 12 markets across Europe and the US
- 4K+ Trustpilot reviews with an average score of 4,8
Who are we?
Ageras is the home of a unique suite of SaaS product offerings including accounting, banking, lending, payrolling and tax services. We want to enable success for small businesses. Our team consists of 250 employees spread across six offices in Europe and the US. The company is built on a passion for entrepreneurship.
Interested?
Now that we have caught your attention, it is time for you to catch ours. Please send us your English resume and add a few words about yourself. All applications are continuously evaluated. Please apply directly or give our Pamp;C specialist Lindis a call at +45 3145 7970.