Job Description
How would you help us reach a global audience through lead generation?Keepit is looking for a Lead Generation Specialist to join our Global Brand and Marketing Department in Copenhagen, DenmarkKeepit is a fast-growing IT scale-up with 22+ years of experience in software and data protection. Our mission is to help companies around the world protect and manage their cloud-based data. Our team is both academically and culturally diverse, and we have more than thirty different nationalities working together to promote trust and security in a world transforming towards new levels of digitalization. In 2020 Keepit raised $30 million in funding to fuel the growth and position Keepit as the category leader in the Backup-as-a-Service market. Keepit covers a broad client base of major corporations and institutions across all sectors and industries.We are growing fast as a company, and we are set on using our momentum to bring SaaS cloud-based backup services to a global audience. Our Lead Generation Team plays a vital part in this organizational journey, as they possess the expertise to support the sales growth ambitions by strategically identifying new prospects to help the company grow our worldwide audience.As Lead Generation Specialist, you will be responsible for creating, maintaining, and qualifying leads and accounts as well as contributing to the overall lead generation strategy. We are set on winning as a team. Therefore, it is important that you are proactive and able to collaborate with colleagues and other teams, to assist the overall goal of developing our market-leading product and a work environment.Central tasks as Lead Generation Specialist with Keepit will include:- Strategically identify new prospects using LinkedIn, Google, provided prospecting lists, and other sources.- Manage technical aspects of key marketing systems to generate, distribute, and report on leads.- Create Salesforce reports and dashboards to facilitate data analysis- Help optimize processes for lead generation, lead validation, and lead flows between different systems.- Monitor and maintain high lead quality within the marketing database- Support account-based sales with relevant segmentation across our four global regions.As Lead Generation Specialist, you will be joining our Lead Generation Team led by Laurentiu Lavric. You will be working from ourCopenhagen office located on the 7th floorofParken, the national stadium of Denmark, with a beautiful view of the park and the sea. At Keepit, we take pride in being an equal opportunity employer and recognize how being a diverse workplace strengthens our product, customer relationships, and work culture.
A fair and transparent recruitment processWe know that it is just as important that you choose us as the other way around. We believe it to be crucial to cultivate a culture where you feel you belong this starts already in the recruitment process. Therefore, to be fair and transparent, we want to present the criteria you are assessed by if you choose to let your curiosity fall on us.1. Analytical marketing skills:We are looking for a candidate with an outstanding understanding of marketing processes and solid data management skills. To thrive in this role, you will require an analytical mindset, and the expertise to research, filter, and analyze data to generate useful leads both inbound and outbound. This means being able to identify prospects from different sources, optimize the lead generation processes if needed, and contribute to the overall strategy by conveying validated data to our sales teams.2. Digital Marketing: The ideal candidate can manage the technical aspects of key marketing systems and databases. As such, it is crucial to have a good understanding of CRM systems and ensuring the functionality and optimization of technological processes. Having a solid technical toolset and knowledge of HubSpot and Salesforce is an advantage.3. Project Management:We are looking for a candidate who can take initiative and contribute to current projects, and not least, connect with co-workers and be proactive in building both personal and professional relationships that can improve our workflow. Therefore, we are looking for a structured candidate, who can take ownership of lead generation projects, and manage inputs from relevant stakeholders while driving the projects forward.4.Language:We use English as our preferred language, and being fluent in English, both written and spoken, is essential for this role.
5.Entrepreneurial spirit:We are passionate about being the number one cloud-backup service. However, we are also passionate about our workplace, and we know that a good work environment and great collaboration across our organization are crucial to achieving
Job Specification